Professional Projects
Designing a Next Generation Life-Saving Medical Device for the OR
Challenge:
To develop the next generation design of a highly complex and specialized piece of life-saving medical equipment within the OR context for a MedTech client.
Building a best-in-class journey for biologics prescribers
Challenge:
Create an unparalleled biologics’ prescribers experience, addressing both their professional and emotional needs, in a context of increasing competition (with the entry of biosimilars and new classes with higher efficacy).
Redesigning the Mammography keypad for an Imaging Software company
Challenge:
To support the client in redesigning their specialized keypad which is used by clinicians to quickly navigate its imaging software in mammography screening workflows, which had not been updated in 10 years - while at the same time train the team in user research approaches and methods.